growthhack Archives - Page 4 of 7

In business how lucky 🍀 can you get…?

April 1, 2019 by Wim GE De Vos Leave a Comment

So exactly how lucky 🍀 can one get in business…?

I for one, feel like we are getting luckier by the day.

Meeting inspiring and high-energy people every day. 🔋
Business partners that are world-class and deliver truly amazing systems. 🏆
An industry that is changing the way people design, build and interact with homes. 🏠
Growth, innovation and excitement all round. 🧪

And I guess as long as we believe we can make a dent in the universe, we may just will…

Isn´t it amazing what people are capable of when we are a bit lucky 🍀 once in a while…?!

Culture eats strategy for breakfast…

March 28, 2019 by Wim GE De Vos 1 Comment

Here are 2 definitions of the kind of culture that creates momentum for any business.

The first one is that “culture is what happens when the boss leaves the room“. The second definition is “the way we get things done around here“.

It is all about the People. The attitude of those working for the company. The most important thing about culture is that it’s the only sustainable point of difference for any organisation.

Anyone can copy your strategy, but nobody can copy your culture.

But people need to know where they are going and how they are going to contribute to that success. If there’s no vision and no sense of direction, then you have no chance of getting aligned on a culture. It is the vision holds it all together.

Culture = What you Do + Who you Want to Be.

For us culture is our super-power 💪🏻…

… and for the last 10 years we have been getting a bit stronger every day.

Want to know more about our culture?
Check it out here. (made & best seen in full screen for Apple Keynote)
👉🏼Apple Keynote: Genesis Home Technology Architects – culture – keynote 👈🏻

( also available in MS PowerPoint: Genesis Home Technology Architects – culture – powerpoint)

And like always feedback is very welcomed 🙏🏻 because that is how we get better.

What change 🦋 are you trying to make?

January 23, 2019 by Wim GE De Vos Leave a Comment

As Seth said: Marketing makes change happen. If there is no change, your marketing is not working.

So the key question becomes: what are we trying to change?
And not what we are trying to market. That follows almost automatically.

If we want to create change, we are applying marketing.

Marketing starts with focus 🎯 on what we want to change δ … Ask yourself this question and the rest can come later.

Product/Market fit: the thing that really matters…

January 22, 2019 by Wim GE De Vos Leave a Comment

Marc Andreessen shared his views on Start-Ups back in 2007. I believe it is still very much valid…

As a start-up aiming for success, you are running an obstacle race 🏇🏼 towards Product/Market fit ✅.

Have a read and find out what role Product – Team – Market play in start-up success. And why you want to do what it takes to reach the holy grail 🏆: product/market fit.

Small decisions that can male a BIG impact 💥.