sunk costs…🛶

Sunk-Cost-Boat.jpg

What you have done in the past does not – by itself – become a criterion for what you should do in the future.

Investing your time and passion today and the next todays is about possible future outcomes. Not about what you did in the past.

a simple example…: “I’ve already watched an hour of this horrible movie, I should probably just finish it”

“Sunk costs” is not simply a financial concept, but a highly personal one too.

#thefuturestartsnow

w

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