Back in the early 2000’s I was working for Barco Cinema division in China. A unique experience and years later I value greatly what I learned.
- The power 👊🏽 of intercultural teams.
- The importance of co-creation 🤝 when making a strategic plan.*
- Ways of creating internal buy-in with management🤵.
- The value of brand positioning when entering a new market💹.
In 12 months we landed a multi-million dollar💰 contract that laid the foundation for dominant market share for Barco in ditigal cinema in China.
Working in a start-up venture inside a big company was both challenging and very rewarding. I highly recommend everyone to grab such opportunities when offered the chance. #offthebeatentrack #buildingabusiness.
Following this adventure I moved to Barco’s home cinema division which was the start of my journey in the smarthome and private cinema market…
Do you look back and value past experiences? And how do you connect the dots into the future?
*More on co-creation in a future post.