Wim GE De Vos

Small businesses with a BIG impact

Unlimited bowling 🎳

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unlimited bowling
unlimited bowling

Just turned 45 and so reviewed my score in the small business unlimited bowling 🎳 league.

  • I set up businesses that i ran
  • I set up businesses that i did not run
  • I ran businesses that i did not set up
1 went bust
2 I exited and doing well
2 I exited with a nice profit
2 where I am an active investor. Enjoying the solid returns until I can exit.
2 are in start up phase and looking promising
2 are knocking it out of the park and starting to scale
3 in embryonic phase putting the pieces together
🎳
I will keep doing unlimited bowling, and practice various shots. Get better every few games. Work on the risky splits.
🎳
And above all bowl without remorse…

Organise your small business for BIG impact 💥 TEAM

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✅ Your small business wants BIG impact.

✅ The services and stuff you offer are sweeeeeet 🍭🍭🍭 (or so early adopters tell you).

✅ You are moving beyond product differentiation and developing a unique business model.

✅ The market is buzzing 🚀 and you are ready to get your slice of the cake.

☑️ ? So what about your TEAM ?

The girls and boys who make stuff happen. Who are they and how will the interact. This raises questions and bids for answers.

  • Where do you find the next artist to join your team?
  • How do you convince her?
  • How do you integrate the new potential jedi?
  • What is the mechanism to transmit your culture*?
  • How is the flight formation within your business? Functional, divisional, matrix, always changing,…

Either you have these points down, or you don´t.

If you do – get better at them. Reinforce each point every day.

If you don´t – stop reading now and get to work.
No time to waste as your TEAM is a pillar in any successful business. Today and every today after that.

*Culture can trump (pun intended) strategy… so do not underestimate its Force. Really spend time on this one if you want to scale.

7 Questions to assess your business model

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To make sure you are going somewhere, you better start by knowing where you are.

In order to look at your business from all sides and then map where you are I strongly recommend to use the following checklist. It can be a harsh confrontation but truth brings insight if you face it head on.

This insight will help you to move beyond mere differentiation of products or services and craft superior business models instead. Just having a product or a service people want is simply not enough anymore.

Great value propositions need to be embedded in great business models. Start building yours today.

Growth strategy 2019 – Genesis, home technology architects

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write it down
on Wall street – watching the craze

For us at Genesis wanting to make an impact implies growth 🚀. And growth has many dimensions. Continuous learning, improvements, more resources, more responsibilities for stakeholders,…

And being serious about growth means to have a plan for growth. Such a plan needs to be written down, shared, discussed, reviewed and adapted as we progress along our journey.

As an exercise in transparency and example here you have Genesis Technologies operational growth plan for 2019. It has 4 pillars and they come in order of priority.

Grow Market Share

  • WOW our customer. We focus on simplifying matters and exceptional service to do so. You can see us apply #theARTof SIMPLE and #makeWOWthestandard every day.
  • Share the experience of what can be. Everyone passing by our VIPLounges gets a taste of what is possible in homes of today and tomorrow. From end-clients over to the FEDEX guy.
  • System design service. We compile knowledge and standardise best practices in designing world class systems. Only to share this again with our partners and guarantee superior systems to home owners.

Make our Partners Stronger

  • Training and support mechanisms. As we continue to build our knowledge and training resources our partners will benefit daily in delivering better systems and serving their clients.
  • Toolbox for success. Our PartnerZone platform is growing in terms of tools and features to make our partners more successful in their own business.
  • Marketing and sales. Genesis Technologies partners get free access to the VIPlounges.club network and benefits. This helps them sell more and better solutions.

Expand share of Project

  • Audio and Video. Has always been our passion and this is where we started out. Music is our religion and cinemas where we go to church…
  • Control and Comfort. Since a few years we have successfully added home control of AV, light, comfort,… to our portfolio.
  • Networked infrastructure. The true foundation of technology in the home. Control systems, AV distribution over IP, wireless. Everything has become network centric.
  • KNX lighting control. Light is the next frontier for us. We have a laser-focussed approach in this competitive market.

Develop new partners and channels

  • AV and CI expert installers. This is the market we all come from and believe in long term. Every day we still onboard new partners to grow together. Especially in larger markets like France and Italy.
  • KNX and HVAC engineering companies. Companies with a strong engineering foundation that offer complete solutions. All wanting to differentiate from electricians and retail electronic outlets.

So now 3 things can happen…

First, that our clients and suppliers perfectly understand why we do what we do every day of 2018. Second, that internally we as a team are focussed on executing our growth plan. Thirdly, that the competition will copy or sabotage us.

I´ll take my chances and will keep you informed on all 3 accounts 🏄‍♂️.

May the Force be with you.

Mixed reality spaces for the home

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We are getting good traction with ICE cinema (Immersive Cinema Experience) since a few months. The question I ask myself today is WHY… and WHY NOW?

I can come up with a few reasons, probably a mix of these is true:

  • In the right market: high concentration of millionaires in South Europe (see my Linkedin post a while back) both as residents and with second homes.
  • At the right time: the market is clearly back. Confidence and spending is up. Timing is everything in life I guess… ask Philips…
  • we simplified our story: our own team and partners are not only “getting it“, but they are able to tell the story themselves. The why of ICE cinema and how cool it is to have such an amazing room in the home for the whole family.
  • share the experience: we reached the tipping point thanks to the accumulative effect of engaging demonstrations to everyone that drops by.

But maybe we are getting to the magical moment of product/market fit? According to Marc Andreesen it is the only thing that really matters in a start up…

While we figure this out we will continue to deliver amazing ICE cinemas and bring mixed reality experiences to clients around the world.

Drop by in Lisbon, Marbella or Milan (coming soon) to be WOWed away.